I was actually planning on posting this a few days ago, but I’ve been buzy with flying straight across Australia and exploring Perth.
Shortly after writing my last post, ‘I don’t give a damn about your affiliate offer or whatever you’re trying to sell to me on Twitter‘, I stumbled upon the following video:
For those who do not recognize this guy, it’s Ed Dale, a clever internet marketer and one of the master minds behind the free internet marketing course/challenge ‘Thirty Day Challenge‘.
Ed certainly presents a few valid points in the video and truth to be told - he’s dead on about the direct message spam. As I wrote in my earlier post, the direct message functionality is becoming less useful to me as I follow more people. If I wouldn’t follow 12,000+ people I wouldn’t have this problem. Neither would I have a hard time keeping up with what people are saying in the main timeline.
So why do I follow 12,000+ people?
First of all, I am by no means a celebrity or a media power house. I’m just a regular guy. Because of this, I do not have a fan base that will follow me on Twitter. So the only way for me to build a great network on Twitter is to be social (I guess that’s what “social” in “social media” stands for) and follow a lot of people. Usually people will follow back, I follow new people, rinse and repeat - and then the network will grow from here.
Having a fair bit of friends and followers (I do not really care about the actual number - even though the post ‘10,000+ followers in less than a month - Yeah, it’s possible!‘ might give a perception of that) is a way for me to build a great network and a forum to share my thoughts and ideas.
By having this great network available on Twitter, it will be possible for me to share my thoughts and ideas and get more feedback from a lot more people. Every time I post a new blog post on this blog it will automatically be posted on Twitter. Since I’ve got a few followers following my updates there’s a possibility that a certain percentage of these followers will click on the link and read the blog post. The more readers, the more awesome discussions, the more motivated I’ll be to update the blog = WIN! If you have a blog, you’ve probably experienced this as well, that the more readers you have, the more motivated you are to keep up with posting new and great content.
Twitter is really golden when it comes to traffic. Since I started this blog in February, roughly 48% of the few thousands of visitors I’ve had to this blog comes from Twitter. If you’re running a new blog or a site that’s still sandboxed by Google, Twitter is a great way to pull some initial traffic to your blog or site.
The bottom line of my rant is that if I didn’t follow a lot of people, I wouldn’t be able to have the network I have today. The case with Ed is that he’s quite famous in Internet Marketing-circles and that he’s already got a certain fan base that will follow him on Twitter. For me, I have to start the other way around and build a strong follower base on Twitter, provide value via my blog and eventually (if ever :D) build up a fan base.
As a matter of fact, from the time I signed up on Twitter to last month I actually did what Ed’s proposing - to not follow everyone that follows you or generally not follow a lot of people. I didn’t have a lot of conversations back then and I surely didn’t come in contact with a lot of awesome people.
Twitter, heaps of friends and followers and performance
Twitter wasn’t really initially built for having thousands of friends and followers, and yes, Ed certainly has got some valid points about how this could affect Twitter’s performance. If everyone would follow 10,000+ people I guess it’s a no brainer that Twitter’s performance will be negatively affected to some extent. Twitter has been performing a lot of upgrades to its backend the last year or so though, and except for the down time in the beginning of this month, there haven’t been a lot of controversy about the service’s up time lately.
I’m fairly certain that Twitter will be able to cope if people would start to follow a lot more people than they do right now - given that it wouldn’t happen at the exact same time.
Apparently, I might be considered to be a rock dweller
At the end of the video Ed talks about the apps that ‘hammers people’s Twitter profiles with follower requests’ and that people who are making these are ‘rock dwellers’. I can certainly get that hammering the same people with a bunch of follow requests a few hours apart is a really, really bad thing. I do not do this, and I wouldn’t write an application that would focus on doing this.
What I do consider to be okay though, is to semi-automate the procedure of finding like-minded and interesting people. If you for example perform a search for #SEO on Twitter and decide to follow a lot of people matching that search term - you’re seriously in for quite a few minutes or an hour of work to open up the user profiles from the search results and click the follow button for each person you’re interested in following. If you could do this in an automated fashion you’ll save some time and you’ll be able to have a few interesting discussions instead of spending your time opening up profiles and pressing the follow-button like a maniac.
What do you think?
Do you consider following a lot of people to be a bad thing? Should Twitter do something about it?
























7 comments so far leave a comment ↓
Claire Murray
April 24th, 2009 at 10:18 am
Hi Sebastian,
Enjoyed reading your article and found it interesting (although didn’t watch the video).
“The more the merrier”, I say :-)
Keep the articles coming.
Kindest,
Claire
Sharon Strandberg
April 24th, 2009 at 10:53 pm
Thanks for sharing Ed Dale’s video!
Haven’t formed an opinion about limiting the number of people, but do share the goal of trying to follow interesting & like minded people.
Twitter — birds of a feather, flock together.
Thanks for the follow! You’re interesting to me because I enjoyed Sydney & Cairns.
Earle Ramage
April 25th, 2009 at 10:09 am
Love what Ed said and he is right on spot. I definitely don’t follow everyone who follows me. If I did I won’t have time for myself or others either. Yeah I might use Twitter in a spammy way; since I use it to promote my blog, but I also use it as a tool to inform those in my group about events, news, stuff about my particular industry and any other interesting things that I may find.
I also use it to keep up with other stuff that interest me eg; Open Source. That means I filter who I follow I don’t follow you If your topic isn’t of value or interest to me. Eg; Why should I follow the “snakelady” who is following me when I have no desire, love, interest or passion for snakes. Why would I need the unnecessary info (aka noise). I might be a snob, so be it, and maybe it will come to bite me in the ass later. However I have more that enough distractions in my life to add any more.
I say follow what interest you and whose content has value, not fluff.
Sebastian Johnsson
April 27th, 2009 at 4:22 am
@Claire:
Thanks for the feedback!
@Sharon:
Yeah, it’s all about finding interesting people. All right, I really do love Sydney - haven’t been to Cairns yet. Will probably go there in a while though!
@Earle:
Yeah, the hard thing is to determine what’s noise and what isn’t - and it’s a no brainer that it’s harder to filter it out when you follow quite a bit of people.
At the same time, if you follow a lot of people (and thus probably have a lot of followers), when you’re saying something a lot of people will listen to what you have to say.
I’ll probably put some filtering mechanisms into Tweet-o-matic to help out with filtering out what’s of value and what’s just fluff and noise.
Trackback from Another rant about this mass following thing | SebastianJohnsson.com
April 30th, 2009 at 5:44 pm
[...] I wrote the last post, ‘To follow, or not to follow - That is the question‘, I was completely oblivious about the fact that Twitter actually has enforced a new policy [...]
Anna
June 15th, 2009 at 10:51 pm
Unfortunately I think we are not far off from Twitter getting the same rough treatment that Squidoo is feeling.
James Moralde
August 4th, 2009 at 1:50 pm
I have been with twitter for a few weeks. I think the fun stopped when I got beyond 200 followers/following. Since I spend only roughly 10 minutes in twitter, I couldn’t possible take in all twits. And the more people in there, the less interesting are the twits.
Maybe I have not really grasped yet the advantage of twitter for blogging purposes, but for now, I’d say a few tweeters of the same interests would be best.